Since Red Bull Co-Founder Dietrich Mateschitz died in October 2022, there were stories about power struggles within the company. These got louder during the 2023 season as more disagreements emerged between two of the rival factions within the company. Now,...
Continue reading...Chatter
The Audi Entry?
After recent reassurances that their entry into Formula One (via purchase of the Sauber F1 Team) was on-track, most expected that things were going smoothly with Audi. They now own 50% of Sauber and have people in both Germany and...
Continue reading...Golden Rules
First a short, then a long(er) expansion on the subject. Recently on the Formula For Success podcast, Eddie Jordan explained why Yuki Tsunoda is still with the team formerly known as Alpha Tauri. He recalls a similar situation when he...
Continue reading...Statement of Intent
Yesterday an article in The Athletic described the preparations Andretti Global is making on their Formula One team. They have around 120 people working for the team already and have a 60% model running in Toyota’s wind tunnel in Cologne,...
Continue reading...Davide Brivio Leaving Alpine
Just when I was going to write a post of F1 team valuations, one team makes a change at the top. After just three seasons with Alpine, Davide Brivio is leaving them at the end of the year. He was...
Continue reading...Big, Bad Wolffs?
No sooner does the Formula One season end than a big story emerges about an investigation involving Toto and Susie Wolff. What is being alleged is a conflict of interest involving both of the Wolffs due to their positions within...
Continue reading...Failure to Launch?
Could the Las Vegas Grand Prix be over before it began? Don’t know but it looks like a strike could affect the event. According the The Judge 13: The Culinary and Bartenders Union, which represents 35,000 members across 18 properties,...
Continue reading...The Pursuit of VAG
For over two decades, Formula One has ardently pursued Volkswagen-Audi Group (VAG) in an attempt to get them in the sport. Initially, the goal was to get one of their brands to become an engine supplier, which made a lot...
Continue reading...Audi; In or Out?
Just the other day I ran across a few posts regarding Audi’s participation in F1. As in they may NOT join the grid in 2026. While this seems stupefying, it may have some legs. Consider the following… One of VAG...
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